Jelena Simić

Developing advertising campaign strategies and activity plans for institutions and education programmes within the company; Cooperation with the management aimed at implementing campaigns, which includes services marketing, online marketing, customer relation management (CRM), events, international and regional business cooperation; Defining campaign goals, target groups, strategies and identifying the optimal campaign result through marketing mix elements; Determining adequate marketing means most suitable for meeting campaign goals, including promotional material, the offer, social media content, etc; Responsibility for implementing campaigns as arranged with the management and controlling the return on investment (ROI) for each campaign